Temporary Store for Hermès on Rue du Rhône
The concept is inspired by Geneva, Lake Geneva, the Rhône River, the flags on the Mont-Blanc Bridge, and the piers surrounding the Jet d’Eau. These diverse references guided the design of the entire store, allowing us to create almost all the furniture and completely remodel the space, including the partitions, ceiling, and floor.
We also opted for bold, contrasting colors, creating a certain tension between the different areas.
The store offers several surprises throughout the visit, such as a glass bridge overlooking the staircase, oversized mirrors, and seating placed on glass pedestals.
The result is a unique space with clear design decisions and a warm atmosphere.
see also Hermès Popup Store 2020